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OBR’s Newest Client, FRONTIER Building

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Oberhausen Marketing & Public Relations (OBR) is proud to announce the addition of FRONTIER Building to its premier client list. FRONTIER Building is a national general contractor, construction management and design-build services firm that specializes in providing turn-key construction projects for its clients.

Helping their clients transform imagination into reality, FRONTIER Building focuses on the unique needs of each of its clients in each particular market. Their well seasoned and carefully trained project managers, estimators and superintendents have market-specific expertise, which translates into seamless and successful construction projects for their clients.

The OBR team has been working to rebrand FRONTIER Building and deliver new marketing tools. Although FRONTIER Building has thrived over the years by consistently delivering for its clients and fostering valuable relationships, in today’s world, businesses need to leverage different tools to manage relationships, stay ahead of the competition and accelerate growth. To optimize effectiveness, we’ve created an improved modern, relevant image for the FRONTIER Building brand that stands unique in the national, commercial construction market, while also appealing to the high-end interiors clientele. In the coming weeks, OBR will be delivering new corporate websites and materials and launching a national public relations campaign. Stay tuned!

Stantec Designing Amenity-Driven Residential Buildings to Attract Millennials

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South Florida developers and architects are challenged to attract millennials by meeting both the price points and features that millennials are seeking. Multifamily residential developers must even re-think pricing, technological amenities, transportation and parking elements if they want to attract young buyers and renters. Architecture and design firm Stantec in Miami is implementing co-working spaces, communal kitchens and billiard lounges in their designs to appeal to this growing population. Their projects offer residents all the modern amenities to be expected of an upscale apartment community in an urban setting. According to Jon Cardello, Vice President of Stantec’s Miami office, “communal kitchens, like the ones at Vu New River in Fort Lauderdale, are a popular amenity for millennials. They are more likely to eat out or order takeout than cook at home, so they can have smaller kitchens in their apartments. The communal kitchens, with several ovens and a host of cooking appliances, allow them to throw parties and host family gatherings.”

Developers in South Florida are changing how they plan and design homes to attract the fast-growing millennial population, a group that faces unique challenges in the residential market.

Their construction initiatives are critical to preserving the building industry’s future bottom line. But businesses and cities have a stake, too. With more than 75 million people nationwide, the millennial generation will soon make up the heart of the workforce, and companies will decide to locate and grow in communities that can attract them.

“We are competing more with other cities in other states for housing options for them,’’ said Art Falcone, managing principal of Boca Raton-based Encore Capital Management.

For local developers, millennials present a huge opportunity – and a big challenge. The tri-county region ranks near the bottom among major metropolitan areas for millennials as a share of the total population, and leads the nation for the highest percentage of young people living with their parents.

High housing prices, below-average wages, and a strained transportation network present major obstacles to homeownership for millennials here. Deep college debt also means many recent graduates are on a tight budget, so they must be prudent with housing costs.

But developers are adapting, offering price points and features that differ from South Florida’s traditional garden apartments and country club communities to appeal to millennials.

To read the full story, visit South Florida Business Journal.

Oleta Partners Announces Free Construction Training Program with CBT College

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SoLē Mia‘s developer, Oleta Partners, has launched a free construction training program for North Miami Senior High School seniors with CBT College. Beginning March 5, 20 North Miami Senior High seniors will kick off the pilot program and will spend seven months completing courses in Building Construction Technology.

Oleta Partners, developers of the SoLe Mia community in North Miami, has partnered with CBT College to offer a free construction training program for high school seniors at North Miami Senior High School.

The seven-month program, which will be managed from the SoLe Mia Local Preference Office, will be held at CBT College’s Miami Gardens campus in North Miami. The program held its orientation ceremony on February 26th, at which 20 participating students and their parents meet with CBT College faculty and staff, Oleta Partners representatives, and local officials.

Oleta Partners, a partnership between LeFrak and Turnberry Associates, and CBT College aim to address the skilled labor shortage by preparing a new generation of qualified construction workers, who will in turn promote industry growth and support the local community. “The creation of workforce development programs allows us to positively impact this community long term,” says LeFrak’s Managing Director of Development & Acquisition, Michael Tillman. “This tailored program will equip students with the right skill sets to prepare them for a future career in construction.”

To read the full story, visit Builder.

 

OBR's Newest Client, FRONTIER Building

frontierbuilding-copy
Oberhausen Marketing & Public Relations (OBR) is proud to announce the addition of FRONTIER Building to its premier client list. FRONTIER Building is a national general contractor, construction management and design-build services firm that specializes in providing turn-key construction projects for its clients.
Helping their clients transform imagination into reality, FRONTIER Building focuses on the unique needs of each of its clients in each particular market. Their well seasoned and carefully trained project managers, estimators and superintendents have market-specific expertise, which translates into seamless and successful construction projects for their clients.
The OBR team has been working to rebrand FRONTIER Building and deliver new marketing tools. Although FRONTIER Building has thrived over the years by consistently delivering for its clients and fostering valuable relationships, in today’s world, businesses need to leverage different tools to manage relationships, stay ahead of the competition and accelerate growth. To optimize effectiveness, we’ve created an improved modern, relevant image for the FRONTIER Building brand that stands unique in the national, commercial construction market, while also appealing to the high-end interiors clientele. In the coming weeks, OBR will be delivering new corporate websites and materials and launching a national public relations campaign. Stay tuned!

OBR Gains Brodson Construction as New Client

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Oberhausen Marketing & PR is proud to announce it is now working with Brodson Construction, a national contractor based in South Florida with a track record of successful projects from Miami to Los Angeles.

Established in 1989 by Barry Brodsky and his father Stanley, Brodson is well known in the market for its high-end commercial, restaurant, retail and residential projects in South Florida’s most prestigious neighborhoods. Brodson’s discerning clientele value the firm’s personalized service and meticulous attention to detail.

Over the years, Brodson Construction has retained clients such as The Bal Harbour Shops-Whitman Family Development, Louis Vuitton, Neiman Marcus, Cartier, Harry Winston, and Starr Restaurant Group. Brodson is also a luxury homebuilder developing and constructing waterfront masterpieces designed by world-renowned architects.

This month, one of Brodson’s recently completed residential projects was recognized in Design Milk, a popular web outlet dedicated to art, architecture and design. The luxury home features various unique design elements including a 200-foot winding bridge and a swimmable lagoon.

Amicon Construction: Building the New Miami Design District

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The Miami Design District is undergoing a complete renaissance that will bring together some of the world’s most upscale retailers. Construction teams are working at a rapid pace seven days a week and by 2016, the district is expected to include over 120 luxury brand stores, some of which, will be the first Miami location.

One local construction firm is at the forefront of the Miami Design District’s transformation, Amicon Construction.

Amicon, a leading boutique construction firm in South Florida that specializes in upscale commercial interiors, is currently working on several exciting new projects in the Miami Design District – including Brown Jordan, an iconic leisure furniture brand, Miu Miu, part of the Prada Group, Chrome Hearts, a luxury lifestyle brand, Jason of Beverly Hills, celebrity jewelers and a new retail space on 3711 N.E. 2nd Avenue.

These retailers specifically chose Amicon because of its understanding of the neighborhood, relationships, and local resources that help them save time and money.

For more information on Amicon Construction visit www.amicon.us

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