A Tale of Two Cities for Architecture + Design Firm ADD Inc

Stantec is a global integrated design firm that believes communities are fundamental. Whether around the corner or across the globe, they provide a foundation, a sense of place and of belonging. That’s why Stantec always designs with community in mind.

They are responsible for some of South Florida’s most prolific multi-family, hospitality and commercial projects including Solitair Brickell, YotelPAD Miami, Yard 8, Luma at Miami Worldcenter and AC Hotel by Marriott in Sawgrass Mills.  Stantec is also providing integrated services for the $1 billion dollar expansion of the Broward County Convention Center in Fort Lauderdale.

In Miami, city of glamour, OBR focused on generating media coverage in lifestyle publications, national media channels and garnering attention for Stantec’s entrepreneurial leadership and presenting Stantec as leading-edge arbiters of luxury.

Results included extensive media coverage including placements in The Wall Street Journal, The Miami Herald, and Architectural Record and many others that contributed to a surge of new business and exploding growth.


  • Storytelling
  • Visibility


  • Communications Audit
  • Public Relations
  • Media Management