SDS’s business and team was growing but they were seen as the go-to behind-the- scenes hospitality design firm. They needed to flip that script and receive more visibility and credit for the work they were producing. By doing so, they would be able to get short listed for key local projects and be able to maximize revenue on each project.
OBR was brought in to help SDS more clearly define its value proposition and positioning in the market while generating more visibility for the firm and its work. OBR rolled out a media game plan generating press coverage, validating the great work, while also submitting for industry awards and speaking opportunities.